Florence — Intentional Completer

Tier: Plus | Platform: iOS (iPhone SE 2nd gen) | Stage: Established

Background

Florence is a thoughtful 67-year-old retired school principal with silver-streaked natural hair who started her bucket list after her husband passed away two years ago. Methodical and deliberate, she plans each item carefully because "at my age, you don't waste time on maybes." She uses the app a few times a week with intention.

Goals

• Complete items with genuine reflection — she has the highest completion ratio in her peer group (6 of 11 items done)
• Plan financially for major items like the Greek Islands cruise ($6,500 budget, 9 cost line items)
• Use target dates on every item and plan 3–6 months ahead
• Navigate the app comfortably with essential tremor (large tap targets) and 140% font scaling on her older iPhone SE

How She Uses the App

Florence has 11 items and 6 completed. Completed items: "Visit daughter in Seattle" (5 stars, 3 photos), "Learn watercolor painting" (4 stars), "Volunteer at the literacy center" (5 stars). "Cruise the Greek Islands" has a $6,500 budget with 9 meticulously tracked cost line items. Tags are clean and organized: #travel (4), #learning (3), #giving-back (2), #family (2).

Tier Rationale

Florence subscribed to Plus for cloud sync — she occasionally uses her daughter's iPad when visiting and wants her list accessible. The ad-free experience also matches her deliberate, focused use of the app.